“I’m grateful for the guidance and encouragement of James, whose insight and experience played a key role in my professional growth.  His willingness to invest time, share knowledge, and challenge me to think strategically helped shape my confidence and success. I truly value his impact on my career!”

Trent J. Hall - Sales Manager , Calcasieu Mechanical Contractors, Inc.

“There are many approaches to sales, and while many claim to be the best, they often begin to sound the same over time. What truly set SBR apart for me was learning from James, someone who has not only worked extensively in the field but also provided hands-on training and consulting. His willingness to be onsite or participate directly in meetings adds real value and reinforces his teachings in a practical, meaningful way.”

Matthew Catlett - Sales Specialist, Jake Marshall Service, Inc.

“The Fundamental Four Sales Training”

This ONLINE sales training program is provided for salespeople, sales leaders, general managers and owners to teach and coach the success behaviors for service sales in the MEP, HVACR and Life Safety industries. This training and education covers the marketing approach, four core steps of the sales process, lead generation, prospecting, qualifying, negotiating and closing service sales including maintenance agreements and projects.

The Fundamental Four online sales training course is provided as a “Self-paced” training class that is recommended over a six-week period with the final quiz taken in week seven.  The Fundamental Four sales training class is set up in six (6) modules with four (4) lessons in each module.  Each module has support documents for you to access as well as module lesson quiz or response requirements.

Once registered you will be taken directly to the curriculum and video lessons.  Please reach out to SBR with any questions preferably by email amyg@ServiceBusinessResources.com.  James monitors each class and is available for questions and interaction at jamesg@ServiceBusinessResources.com

Attendees will take away best practices for prospecting, qualifying, negotiating, and closing strategies, along with financial justification techniques. The opportunity to negotiate leads to high margin long-term maintenance agreements!

$497 per person

GROW SERVICE. CLOSE MORE SALES. GAIN HIGHER MARGINS

Why Service Business Resources Training Classes?

With over twenty years of curriculum development and over 1,000 days of actual classroom or seminar instruction, Service Business Resources provides business information, various resources and dozens of support documents for each training class. The classes have been introduced primarily to the trades such as MEP (mechanical, electrical, plumbing) contractors through various trade publications and trade associations in the USA and Canada. When a trades contractor or B2B service business wants to Grow, become more Profitable, improve Organizational Structure or implement Operational Excellence, Service Business Resources offers Online Education & Training, Regional Training Classes, Download Resources and Onsite Consultation.

Begin your journey to success

Contact us for upcoming Training Class Schedules and FREE resources

Our Training & Education Journey

The most comprehensive Sales, Management & Leadership training available to mechanical, electrical and plumbing service contractors today.

Service Business Resource Goals

We INSPIRE service businesses to embrace marketing & sales for growth.
We INTRODUCE authoritative processes for operational excellence and profitability.
We TRANSFORM entrepreneurs into thriving businesses that serve their world.
We help CREATE new business models to encourage long-term customer loyalty.